 |
| Phones by Rupert Ganzer (CC.@Flickr) |
Once I have told by my collages about the difference between current revenue assurance and the old times revenue assurance. They explain that currently there are two types of people in revenue assurance. The first type is people that live from the perspective of POTS (Public Old Telephony). The second one are people who work with current complex Telco industry, which already transform to internet and content service company. In this article, we will discuss what is the "POTS" perspectives in revenue assurance function.
As we know, when we talk about POTS then we will think about the basic phone services. People use their home or office phone to call their families or collages. The domain of product is more simpler that current situation. It covers a simple phone call service and some basic features like call redirect, or call line identification (CLI) number. On the other hand, it also use post paid payment model where all transaction is post-processing at the end of month and send the bill to customer several day later.
Revenue Assurance, in an Old Times perspective, is focused on convincing the validity process from Network Switching CDR (Call Data Record) transferring until the billing is generated. People who work in this area working in examining the quality of invoice generated from billing process is the same amount with the one which generated from the Switching. Billing Rules, The CDR Completeness and the Result Billing become important artifacts in doing revenue assurance. Billing Unit has an important role for doing revenue assurance function.
With current situation where mobile phone service is already available, and data service, like SMS and internet become common communication media. The new payment model prepaid is accepted by customer. The contents service become more variety. With the old perspective of revenue assurance, it will not fit anymore. Revenue Assurance is aksed to cover end to end from product development to accounting. More over, revenue assurance should be done by whole organization, it is NO longer Billing Unit responsible.